MSc - Luxury Brand Management - IUM

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Why choose the MSc Luxury Management – Brand Management program?

IUM’s MSc Luxury Management – Brand Management is aimed at students wishing to develop real expertise in the complex and constantly changing world of luxury.

In particular, the Brand Management course enables you to reflect on the way in which strategic and commercial decisions are made at major luxury brands. It also provides an understanding of the characteristics of luxury consumers, and trains creative and inventive professionals to meet the challenges of this booming sector. You’ll learn how to manage a brand of luxury products and services, and be trained in creation, development, promotion and distribution.

What is the MSc Luxury Management – Brand Management program?

The MSc Luxury Management – Brand Management is the ideal way to immerse yourself in the world of luxury. You will develop solid managerial skills and acquire all the knowledge you need to flourish in this sector, thanks in particular to the following courses:

communication
product and brand management
e-commerce and luxury distribution
entrepreneurship

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What is the degree awarded by the MSc Luxury Management – Brand Management?

By completing this course, you’ll obtain a Master of Science degree that will enable you to take up positions of responsibility in Monaco, France or anywhere else in the world.

You’ll also earn 120 ECTS credits and 50 US semester credits.

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What are the career opportunities for the MSc Luxury Management – Brand Management?

The MSc Luxury Management – Brand Management is a highly professional training program during which you will meet many professionals and players in the luxury sector.

You’ll have the opportunity to attend conferences given by the CEOs of the world’s leading luxury brands (Chloé, Galeries Lafayettes, Mauboussin, Gucci, Fraser Yachts, YSL, Richemont, Fendi, Cartier).

You’ll also take part in key luxury industry events such as the Geneva Motor Show, the Monaco Yacht Show and the Luxury Briefing in London.

Last but not least, visits to some of Europe’s most influential companies are included in the curriculum.

All this will enable you to consider exciting jobs as soon as you graduate. You’ll be able to work in some of the world’s leading luxury goods companies.

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What are the admission requirements for the MSc Luxury Management – Brand Management?

To apply for the MSc Luxury Management – Brand Management at IUM, you need a university degree with 3 or 4 years of higher education. You must also provide proof of fluency in English. This could be an IELTS, Cambridge or TOEFL certificate.

You must also submit an application file containing the following documents:

cover letter ;
university diplomas and transcripts ;
Resume
photocopy of passport or identity card ;
identification photo ;
payment of application fees.

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Is it possible to study abroad during the MSc Luxury Management – Brand Management?

For some MSc programs, students can obtain a double-diploma. The first year of the Master’s program will be taken at the IUM in Monaco, while the second year will be taken at a host institution abroad.

You can also carry out your internship in a foreign company to gain valuable international experience.

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MSc Luxury Management Brand Management from IUM

INTERNATIONAL

International Application

Every year, IUM’s MSc Luxury Management – Brand Management welcomes a large number of international students keen to experience Monaco. Do you live outside Monaco or France and would like to join the course or find out more about the MSc courses and career opportunities?

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