What are the opportunities for training in sports?

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Summary: The opportunities for training in sport are diversified in several areas, including education, business and management. In any case, the position to be filled depends on the type of training and the level of education of each person.

The International Academy of Sport Science and Technology (AISTS) is interested in the professionalization of sport management around the world. For this, it offers more than 900 hours of continuing education, various workshops and seminars in the sports industry. It also ensures the connection with professionals in the sector through a dedicated platform. Today, many training courses are available through universities or schools to work in the field of sports.

What are the jobs that recruit after a training in sports?

There are more than 250,000 sports associations and over 10,000 fitness centers in France. Thus, sport is currently ranked among the sectors that recruit the most. The following positions are the most sought after by recruiters.

Responsable marketing sportif

The sports marketing manager is in charge of promoting sports-related products and services. One of the main roles of the company is to increase the audience for sports events by developing well-defined strategies. It promotes teams, clubs, players and even stadiums on the media and social networks. In addition, he/she negotiates the prices and general conditions of the advertising contracts of the players under his/her responsibility.

Éducateur sportif

The function of a sports educator is to teach a discipline to people of different professional status. With the help of education professionals, he can also operate in a school environment as a PE teacher. He/she undertakes to respect the rules set for each discipline and to ensure the safety of the people under his/her responsibility.

Coach sportif

Since most disciplines require a sports coach, the latter must specialize in a specific field. Generally, the development of the physical and strategic skills of his team depends on the training he organizes. In addition, it establishes the right techniques for dealing with opposing teams by identifying their strengths and weaknesses. He also commits to motivate and encourage his team during the competition.

Photographe sportif

The sports photographer also plays the role of a sports journalist by immortalizing the highlights of a sporting event. He must concentrate mainly on each action of the players on the field as well as the public. Specialized in sports events, he also acts as a documentalist. His working hours depend on the duration of the event, but also on the sports season.

Organisateur d’événements sportifs

The sports event organizer takes charge of the organization and planning of the games from A to Z. He intervenes from the meeting with the representatives of each team, through the promotion to the sending of the invitations. Thus, both parties must agree on the program, the means of transportation and the media to be used. With a real sense of communication, he is responsible for establishing a relationship between the sports team and the event team.

How many sports training courses are there?

Les brevets et les diplômes d’État

The ministry in charge of sports issues diplomas at several levels for teaching, coaching and sports leadership. Most courses last between one and two years and are offered on a sandwich basis to balance practical and theoretical training.

  • the Professional Certificate of Youth, Popular Education and Sport is equivalent to a CAP;
  • The Professional Certificate of Youth, Popular Education and Sport is equivalent to a baccalaureate;
  • The State Diploma of Youth, Popular Education and Sport is equivalent to a baccalaureate + 2 years;
  • The Superior State Diploma of Youth, Popular Education and Sport is equivalent to a bachelor’s degree.

La filière STAPS

Several universities and schools offer the STAPS (Sciences et Techniques des Activités Physiques et Sportives) program. In order to properly assimilate the theoretical courses, it is recommended to have at least a bachelor’s degree. Five courses to choose from are offered, including :

  • adapted physical activities and health ;
  • education and motor skills;
  • sport management ;
  • sport ergonomics and motor performance;
  • sports training.

By entering the STAPS program, the student can become a :

  • teacher ;
  • manager of sports structures ;
  • designer of sporting goods;
  • sports activity designer ;
  • professional in sports tourism;
  • social mediator through sport ;
  • sports coach,…

La mention complémentaire

Students who have obtained a Bac Pro have a much better chance of accessing the complementary mention. In the sports sector, animation and project management are the two main branches of this training. It usually lasts one year to allow the student to specialize in the management of sports projects. After that, he or she has the option of continuing his or her studies and entering the professional world.

Les titres des fédérations

The TFP or professional titles issued by certain federations allow you to teach a particular sport. The training is intended for those who hold licenses from the federation in question. Thus, they can become:

  • soccer instructor;
  • swimming sport instructor ;
  • equestrian tourism guide, etc.


The CQP or professional qualification certificates are issued after a few months or even weeks of practical training. It is intended for professionals who wish to broaden their field of activity by giving them the opportunity to coach occasional sports sessions. In addition, young graduates can access it to measure their level of motivation in the sports professions.

Les programmes sport chez OMNES Education

Within the OMNES Education Group, there are 3 sectorial specializations around the field of sports:

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Updated 5 July 2022